A short CV of greatest hits

1. 2014

   BitcoinATMmap

   Sold

   One of the world's largest Bitcoin ATM sites

   A programmatic, locally-optimized directory driven by SEO to 250K page views a month and over $20,000 a month in ad revenue. Since sold, but proof that SEO builds real, monetizable assets.

2. 2020

   Consent-law authority

   The largest consent-law site in the world

   A move into legal SEO that topped a fiercely competitive, authoritative niche. It reached 100,000 views a month and earned citations from The New York Times and The Washington Post.

3. 2021

   Sweetly.ca

   An Edmonton real estate first

   One of the first sites in the city to display sold data and an algorithmic estimate of a home's value, built on a strong SEO framework.

4. 2025

   Sellsio

   Cash offers, productized

   A cash-offer platform with a complex auth system, so real estate teams could show a data-driven offer on their own site using real home data.

5. 2025

   Edgehalla

   Personal project

   Fantasy hockey, productized

   A free fantasy hockey analytics platform for Yahoo NHL managers. A lineup optimizer that assigns a full week of players with a Hungarian algorithm, category matchup win probabilities, line detection, and a streaming finder for the best off-night games.

6. 2025

   KindPost

   Personal project

   Real cards, right on the day

   A birthday card service that mails a real card on the day and collects the recipient's address privately by text or email, so the sender never sees it. Group Circles, AI-assisted designs, and a digital fallback when a card cannot arrive in time.

7. 2026

   müve & hômm

   Edmonton's largest real estate team

   Building with müve on hômm, their cash-offer, iBuyer-style program, including the data and systems behind it.

Also in the toolkit: Google Ads, social media ads, media buying, direct mail and postcards, plus a steady stream of side projects across other industries.