Real Estate

Real estate websites built by someone who knows the data

I build real estate sites, tools, and lead systems for teams that need more than a template: MLS® data, home valuations, cash-offer flows, and the integrations that tie it all to your CRM. The same kind of work behind one of the largest teams in the market. Edmonton based, working with teams anywhere.

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Real estate is a data problem, not just a website

The sites that win in real estate do something with data: surface sold prices, estimate a home's value, qualify a lead, show a cash offer. I have built all of those. Displaying MLS® data, algorithmic home valuations, and lead qualification are what turn a brochure site into a tool people actually use and come back to.

Proof, not promises

I built one of the first sites in Edmonton to show sold data and an automated home value estimate, a cash-offer platform with the auth and data behind it, and the systems powering the cash-offer program for one of the largest real estate teams in the market. This is a space I know deeply, not one I am learning on your budget.

Custom, or built on top of what you have

Sometimes the right move is a full custom build. Sometimes it is extending a platform you already run, like Sierra Interactive, with the custom work it will not do natively and the integrations it is missing. I do both, and I will tell you honestly which one fits your team.

What I build for real estate teams

  • Custom sites and web apps built to rank and convert
  • MLS® data, IDX, and sold-data displays
  • Home valuation and lead-qualification tools
  • CRM integrations, including Follow Up Boss
  • Lead capture and conversion tracking wired end to end

Common questions

Do you build IDX or MLS® integrations?
Yes. Working with MLS® data, sold data, and home valuation estimates is some of the most involved work I have done, and it is a big part of why teams come to me rather than a general web shop.
Can you work with my existing platform instead of rebuilding?
Often yes. If you are on something like Sierra Interactive, I can build the custom tools and integrations it does not offer natively rather than starting over. The Sierra Interactive page covers that in detail.
Do you generate real estate leads, not just build the site?
Yes. The site is one piece. I also build the lead capture, CRM connections, and tracking that turn traffic into qualified conversations, and can run the ads that feed it.
Do you only work with Edmonton teams?
No. Edmonton is home base, but real estate web work travels. I work with teams across Canada and the US.

Related

Building something for a real estate team?

Tell me what you need the site or tool to do, and I will tell you how I would build it.

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