For law firms

The lead you paid for should never sit in an inbox

Most firms lose signed clients between the form fill and the first callback. I build intake systems for law firms where every lead lands in the CRM with its source attached, follow-up goes out in seconds, and the firm can see cost per signed client, not cost per click.

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From form fill to CRM in under a minute

I have built the pipelines that take a website inquiry and land it in a firm's CRM with the ad source, the page it came from, and a typed confirmation already sent to the client. No copy-paste, no overnight inbox, no lead going cold while everyone is in court.

Letters and documents from your case board

I have built systems for legal work that generate and mail client letters straight from the firm's case management board: status updates, retainer letters, and printed correspondence produced automatically when a matter changes stage. Your staff review and approve; the system does the production.

Tracking to the signed client

Ad platforms count form fills. Firms sign clients. I wire the two together so the marketing optimizes toward retainers, not clicks, the same discipline I run on six figures of yearly ad spend across my other work.

What it includes

  • Website forms wired into your CRM with source attribution
  • Instant, matter-appropriate follow-up by email
  • Client letters and mail generated from your case board
  • Online booking that puts consultations straight on your calendar
  • Conversion tracking from first click to signed retainer
  • Plain-language reporting you can read in two minutes

Common questions

Which CRMs and tools do you work with?
I integrate with what the firm already runs. I have built production integrations across several CRMs and case boards, and where an off-the-shelf connection does not exist, I build the bridge myself.
Is this replacing our staff?
No. It removes the copy-paste and the chasing so your staff spend their time with clients. Everything the system sends is reviewable, and your people stay in charge of the practice of law.
How do you handle confidentiality?
Carefully and boringly: least-privilege access, no client data in third-party tools that do not need it, and everything documented so the firm owns and controls the whole pipeline.
Can we run this ourselves eventually?
Yes, that is the second engagement path. I build it with you, integrate AI into the firm's workflow, and hand it over documented, so you run it in-house, keep me on autopilot in the background, or call me back for new builds.

Related

How many leads went cold last month?

Book a meeting and I will map your current intake from click to signed client, and show you where it leaks.

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